Case Studies

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Case Studies

ADP Framework

Client Background:

ADP Framework provides professional training across Australia focused on reducing workplace harm. Their programs cover awareness, communication skills, and response techniques for staff working in healthcare, education, community services, and customer facing roles.

Industry:

Training

Business Goal or Challenge:

ADP Framework needed a sharp, modern website that clearly explained their training approach, showcased their three stage model, and helped organisations quickly understand how the program fits their sector. They wanted something professional and easy to navigate to support enquiries from larger organisations.

What Free Digital Delivered:

We built a clean, structured website that explains the ADP Framework in plain language, highlights training pathways, and guides visitors to make contact. The design supports their brand message as a reliable training provider and makes it easy for employers to explore how the program works.

Unique Aspects:

  • Clear breakdown of the three stage training model
  • Simple navigation for multiple industry sectors
  • Strong enquiry actions across all key pages
  • Professional layout that builds trust with corporate clients

Process Steps Taken:

  • Reviewed the existing framework and structure
  • Planned pages and content flow for clarity
  • Designed a clean, modern interface
  • Added call to action sections to drive enquiries
  • Optimised for mobile and fast loading

Outcome / Results:

0 %
percent more enquiries within the first 6 weeks
More consistent engagement from healthcare and education sectors
Improved lead quality through clearer program explanations

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